Posts Tagged ‘eCommerce’

January 9 2012
by John Backus

The Death of Retail 2.0

The 2011 holiday shopping season saw a 15 percent increase in online sales, up to $35.3 billion according to Comscore, but consumer electronics retail bellweather Best Buy reported a one percent decline in holiday sales. What is going on? Pretty simple – we are in the middle of another battle between brick and mortar and […]

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September 19 2011
by Scott Johnson

Direct Marketing 3.0 – The Social Era

One place where there is growth aplenty thesedays is good old direct marketing, which search reinvented last decade.  This decade, social media is reinventing it once again. Picture this: You’re playing a social game like Mafia Wars on Facebook and you want more “credits.”  So you type “Drink Dr. Pepper” into a box, and then buy a […]

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November 30 2010
by Todd Hixon

The Back Waters of eCommerce

Internet retail sales are up 20% yr/yr for the four days after Thanksgiving, 2010.  Mobile web and commerce have unprecedented momentum, argues Mary Meeker in yet another excellent Internet Trends presentation.  [What a regret, by the way, that she is becoming a VC; it’s like Alice Rivlin joining Fox News.] This has produced high-intensity conflict […]

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November 17 2010
by Scott Johnson

Expanding “Opt In” to include “Claw Back.”

My partner Thanasis wrote a thoughtful piece about the trade-offs between privacy and convenience.  Since I am a table pounding “opt-in” zealot, I felt compelled to weigh in.  Opt-in is why Pontiflex is taking share so rapidly from legacy “email list brokers”.  Opt-out is the reason Facebook got kicked in the gut when they launched Beacon, and how […]

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November 12 2010
by Todd Hixon

Italy And The Long Tail

A recent trip to Italy made me think about the “Long Tail”, the name Chris Anderson of Wired coined for the many small, specialized producers in a market, who he argues benefit greatly from the Internet (original article here).  Chris’ essay speaks mostly about media (movies, music, books), however, this idea has since been applied […]

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