BLOG STARTUPS, VENTURE AND THE TECH BUSINESS
May 10 2009
by Todd Hixon
Vistaprint story: notes from the Nantucket conference
Tim Rowe (moderator)
Fergal Mullen (Highland GP)
Robert Keane, VistaPrint CEO
Chance meeting between HCP and company
Tough deal: Fergal was a new guy, very big check ($50m), took the view that it was worth going for
- $30m up front, $20 later, contingent on exiting outsource production contract
- HCP decided to invite another firm in for $10m for which HCP was already on-hook, company agreed to pitch 3 investors, HarbourVest took the piece
In 2003, when deal was done, profitable, $12m/quarter revenue, growing fast
- Got 5 term sheets
- Wanted one new investor (had Sofinova, other euro investors)
- HCP had to fly to Europe, meet with old investors
Amount returned is off-the-record [well into 9 figures], but Fergal says [on the record] that he “wore a diaper” for a year after the deal closed.
Tough moments along the way
- Robert and Fergal developed a strong personal relat, extending outside work, which helped them through the tough spots
- Eg, tough dicussion about team upgrading early on, pushing aside some early employees
- Management’s perspective is decades, not years: we are a young company; this is the beginning of the VistaPrint story. [VC perspective is liquidity in 10 years.]
- IPO is just another milestone, much like for Dell [would not have chosen that example]
- Now rolling out into 1600 Fedex/Kinkos stores, powering their offer
- Expanding into e-mail marketing
- Re-incorporating in Holland, moving HQ back to Paris (for tax certainty based on established tax treaties)
- Looking for great talent — perhaps people coming out of failed start-ups
- Fastest growth in Asia/Pac
Fergal [who is working with Highland primarily in Europe]: VC in Europe is a big opportunity
- 1/5 as much VC in the same size economy
- But, no clusters, need to be a hunter out there beating the bushes
- Stay away from London deals: they are mostly financial
- Building up team and investment portfolio
- Boston to Europe is a good connection, much better Europe than to Si Valley: culture, time zones, travel
- Europe is a better base for a global business: easier to deal both E and W
